From Challenges to Business Opportunities : Future Eco-innovation Markets by 2030

icon foresight report 2011 'From Challenges to Business Opportunities : Future Eco-innovation Markets by 2030'  is the second Foresight Report from the Observatory.

This Foresight report on Future Eco-innovation markets by 2030 complements the series of future-related activities undertaken by the Eco-innovation Observatory. The principle focus is on emerging eco-innovation markets and possible pathways towards resource efficiency, from the eco-innovation perspective. Companies operating in different sectors and areas will increase their eco-innovative activities, which are closely linked to many environmental challenges. During the next 20 years, companies will attempt to convert environmental challenges into business opportunities. In addition to the company and business perspectives, the policy perspective is emphasised, on occasion, as policy formulation creates the framework that enables the emergence of new eco-innovation markets and the implementation of eco-innovations.

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