Bottling of water
The DEVIN bottling company introduced an innovative technology which allows reducing the amount of discarded plastic in nature. This is achieved through reducing the weight of the bottle cap of 0.5 and 1 liter and is another step in the development of the eco-production of the company. In 2008 DEVIN Ltd. makes its first steps toward environmental practices by reducing the weight of the bottles by about 15%. With current reduce in the caps's size the total weight of each bottle decreases by about 2.5 grams, which means approximately 250 tons of plastic per year (and for the past three years, the calculations show an impressive 750 tons!).
The DEVIN bottling company introduced an innovative technology to reduse the size of caps of water bottles of 0.5l and 1l and reducing the weight of the bottles by about 15%. With the change of the caps, total weight of each bottle decreases by about 2.5 grams, which means approximately 250 tons of plastic per year.
The company operates in continuous cooperation with "Ecopack Bulgaria" in the separate collection, recycling, and converting waste into useful materials. Thus it aims at turning waste into new products.
In 2009 the company won an award for environmental responsibility "Eco-innovator" for the introduction of lightweight 15% bottle. The goal of "Devin" is to continue its trend of application of innovation and strictly follows international best practices.
Barriers and Drivers
Barriers are small public awareness on the recycling issues and lack of information about the recycling process of the products.
Drivers are improvement of the environmental status while collecting and recycling materials and the economy of materials'reuse.
- The practice shows a geat potetial of material savings, thus improving company's economic performance.
- good design along with contribiuting to a healthy environment
- increased public awareness about recycling
- the initiative became an example to be followed in Bulgaria
Drastic reduction in raw material consumption, zero waste and reduced emissions